All features/Technical SEO
The technical layer, handled for good
Crawling, indexing, redirects, internationalization: the invisible plumbing that decides whether your content ever gets seen. SEOWing manages all of it in one place and keeps it correct as your site changes.
Sitemaps, IndexNow, redirects, the 404 monitor, breadcrumbs and hreflang are in the free plan; automating them over MCP needs Starter or higher.
The problem with technical debt
Technical SEO fails silently. A redirect chain here, an orphaned 404 there, a sitemap that still lists deleted pages. Nobody notices until traffic dips, and then nobody can say since when. Spreading it across separate tools does not make it easier to see.
What you get
Sitemaps & IndexNow
Clean XML sitemaps that refresh when content changes, plus IndexNow submissions to Bing, Yandex, Seznam or Naver when you publish, once you switch auto-submit on.
Redirects & 404 monitor
Manage redirects in one place, catch new 404s as they appear, and fix them before they cost link equity.
International & structure
hreflang with x-default for WPML and Polylang sites or manually linked translations, and breadcrumbs with BreadcrumbList markup via shortcode.
How it works
Enable the modules you need
Sitemap, IndexNow, redirects, breadcrumbs, international: modular, so you only run what you use.
Let the audit watch
Every audit checks the technical basics: HTTPS, search engine visibility, robots.txt, sitemap reachability, noindex pages and canonical URLs.
Automate via MCP
Agents can regenerate sitemaps, add redirects and trigger IndexNow as part of any workflow.
Technical SEO is a solved problem when one system owns it end to end.
The technical modules in detail
XML sitemaps
SEOWing switches off the WordPress core sitemap and serves its own index at /sitemap.xml, with a stylesheet for browsers. Sub-sitemaps cover posts, pages, public custom post types, taxonomies, authors, images and videos; a news sitemap exists but is off by default. Each file holds up to 1,000 URLs. Noindex pages and terms are left out, attachments and Elementor templates are excluded. Sitemaps are cached for 24 hours, and the cache is cleared whenever a post or term is saved or deleted.
IndexNow
SEOWing generates an IndexNow key, serves the key file itself and submits to one endpoint you choose: Bing, Yandex, Seznam or Naver. Google is not among them. Automatic submission on publish is a switch you turn on, for posts and pages by default, and noindex pages are skipped. Edits are collected for two minutes and sent as one batch of up to 10,000 URLs; each URL is announced at most once per 24 hours. The last 100 submissions are logged.
Redirects and 404 monitor
Redirects support 301, 302 and 307, plus 410 Gone and 451 for removed content. Rules can use regular expressions, which are tested on save, and a loop guard stops a rule from sending a URL to itself. When you change a slug, SEOWing creates a 301 from the old URL. The 404 monitor counts hits per URL with referrer, skips bots and turns any entry into a redirect in one click. Redirects import and export as CSV.
Breadcrumbs, hreflang and robots.txt
The shortcode [seowing_breadcrumbs] renders breadcrumbs with BreadcrumbList markup, including trails for products, custom post types and taxonomies. The international module works with WPML or Polylang, outputs hreflang with a self reference and x-default and suppresses the multilingual plugin's own hreflang tags so none appear twice; without such a plugin you link translations per page. The audit warns if robots.txt blocks all crawlers, and an Autopilot run writes a robots.txt with your sitemap URL if none exists.
Questions
Does SEOWing replace the WordPress sitemap?+
Yes. With the sitemap module active, SEOWing disables the core sitemap at wp-sitemap.xml, removes its rewrite rules and redirect and serves its own index at /sitemap.xml. Sub-sitemaps follow the pattern sitemap-posts.xml, with a page number once a type exceeds 1,000 URLs.
Does SEOWing's IndexNow integration notify Google?+
No. SEOWing submits IndexNow requests to one of four endpoints: Bing, Yandex, Seznam or Naver. Google is not among them, so for Google your XML sitemap remains the way new and changed URLs are discovered. SEOWing refreshes that sitemap on every save.
What happens to the old URL when I change a page slug?+
SEOWing creates a 301 redirect from the old address to the new one when the post is saved with its new slug, so links and bookmarks keep working. The rule appears in the redirect list with a note naming the post and both slugs. The behaviour is on by default and can be switched off in the redirect settings.
Does the 404 monitor store visitors' IP addresses?+
It stores the requested URL, referrer, user agent and an IP address, and by default the IP is anonymized before it is saved. Entries are deleted after 30 days unless you change the retention period. Requests from bots and crawlers are skipped by default. Logging can be switched off entirely.
See it on your own site
Install SEOWing, run the first audit and watch the score move. 30-day money-back guarantee on every plan.